Sanaz Aminian

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Sanaz Aminian
Product Designer
Graphic Designer
  • Residence:
    Iran
  • City:
    Tehran
  • Age:
    29
Persian
English
Software Skills :
Figma
Adobe Xd
Zeplin
Balsamiq
Photoshop
Illustrator
Ux Skills :
  • Design System
  • User Research
  • Wireframing
  • Prototyping
  • Usability Testing
  • User Flow
  • Visual and Ui design skills
Experience :
  • B2B, B2C, SaaS, E-commerce, Q-commerce, Delivery

Bicker App

PWA

Overview of project

Description

As a UI/UX designer, I had the unique opportunity to design a Fleet application from inception, aimed at optimizing the logistics operations for drivers. The challenge was to create an application that would enable drivers to efficiently accept missions, plan routes, deliver parcels, and streamline their daily tasks. Prior to this, the process was manual and disjointed, leading to operational inefficiencies and a lack of real-time coordination. My objective was to devise a user-friendly and comprehensive solution that would facilitate a more organized and effective workflow, thereby improving the delivery performance and enhancing customer satisfaction. This project was an integral component of a Software as a Service (SaaS) ecosystem, which included a dispatch admin panel and a Progressive Web Application (PWA) utilized from PDAs or mobile phones for order picking, all working in unison to provide a seamless end-to-end service.

  • Start Date:
    May 2023
  • Final Date:
    Current
  • Status:
    Completed
  • Company:
    Ayria
  • Location:
    Tehran-Iran

Problem statements of Bicker App (Fleet Application)

  • User Diversity: We need to make an app that is easy to use for all kinds of people, no matter how much they know about technology or using digital tools
  • Complex Functionality: Balancing the need for a wide range of features with the goal of maintaining a simple and user-friendly interface.
  • Battery Life Optimization: Designing the app to be energy-efficient, as drivers rely on their devices throughout the day without frequent opportunities to recharge.
  • Screen Size Limitations: Creating a design that is legible and usable on smaller screens, which can be challenging when displaying detailed information like maps and routes.
  • Scalability: Ensuring the app can scale to accommodate an increasing number of users, missions, and data points as the company grows.

What we did

  • We Focused on a clean and intuitive user interface and we Used a minimalist design with clear navigation and easily understandable features.
  • We prioritized core features and used card sorting or feature prioritization exercises to streamline the app’s functionality without overwhelming the users.
  • We optimized the app’s energy consumption by minimizing background processes and using energy-efficient design patterns.
  • Incorporated accessibility features to make the app usable for all warehouse staff.
  • We designed the app with a scalable architecture, allowing for easy updates and the addition of new features as needed

Achievements

  • The importance of understanding the end-users, their environment, and their needs to create a design that truly solves their problems.
  • Making hard things easy to use so people don’t feel confused.
  • The significance of designing for accessibility to ensure the app is usable by all drivers, regardless of their abilities.
  • The critical role of optimizing app performance for speed, reliability, and battery efficiency, especially in a mobile context.
  • Collaborating with cross-functional teams, including developers and product managers, to ensure the design is feasible and aligns with business goals.
  • The foresight to design for scalability, allowing the app to grow and adapt to changing business needs and user demands.